Privacy Policy

Effective Date: May 5, 2026

Fragrance Revival ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, with whom we share it, and the rights and choices you have regarding your information when you visit fragrance-revival.com (the "Site"), purchase our products, submit a fragrance petition, or otherwise interact with us.

By accessing the Site or using our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use the Site.

1. Information We Collect

1.1 Information You Provide Directly

• Account and contact information — name, email address, mailing address, phone number, and account credentials;
• Order and payment information — billing address, shipping address, items purchased, order history, and payment method (note: full payment-card data is processed by our third-party payment processor and is not stored on our servers);
• Petition and request information — fragrance names, brand or house references, descriptions of scent memory, contextual narratives, and any photographs or documents you upload;
• Communications — the content of messages you send through our contact forms, customer-service inquiries, survey responses, and product reviews;
• Marketing preferences — your subscription status for newsletters, product updates, and promotional communications.

1.2 Information Collected Automatically

• Device and connection data — IP address, browser type and version, operating system, device identifiers, and language preferences;
• Usage data — pages visited, time spent on pages, links clicked, referring URLs, search terms used on the Site, and timestamps;
• Cookies and similar technologies — see Section 4 below for details.

1.3 Information from Third Parties

• Payment processors — confirmation of successful transactions, fraud-screening results, and dispute information;
• Shipping carriers — delivery confirmations and tracking updates;
• Analytics and advertising partners — aggregated demographic and interest data;
• Social-media platforms — if you choose to interact with us through social media or sign in using a social account.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To process and fulfill your orders, including payment, shipping, and customer service;
• To research, formulate, and produce fragrance recreations, including evaluating petition demand and identifying recreation candidates;
• To create and manage your account, authenticate users, and prevent unauthorized access;
• To respond to your inquiries, requests, and support questions;
• To send you transactional communications, such as order confirmations, shipping notices, and petition status updates;
• To send marketing communications about new releases, archive additions, and special offers (you may opt out at any time);
• To personalize your experience on the Site, including showing you relevant products and content;
• To analyze and improve our products, services, marketing, and Site functionality;
• To detect, prevent, and respond to fraud, security incidents, and other unlawful or harmful activity;
• To comply with legal obligations, enforce our Terms and Conditions, and protect our rights and the rights of others.

3. Legal Bases for Processing (EU/UK Users)

If you are located in the European Economic Area or the United Kingdom, we process your personal information on the following legal bases under the GDPR and UK GDPR:

• Performance of a contract — to fulfill orders and provide services you have requested;
• Legitimate interests — to operate and improve our business, communicate with you, prevent fraud, and conduct research, provided these interests are not overridden by your rights and freedoms;
• Consent — for marketing communications, certain cookies, and other purposes where consent is required (you may withdraw consent at any time);
• Legal obligation — to comply with applicable law, including tax, accounting, and consumer-protection requirements.

4. Cookies and Similar Tracking Technologies

We use cookies, web beacons, pixels, local storage, and similar technologies to operate the Site, remember your preferences, analyze traffic, and deliver relevant content. Categories of cookies we use include:

• Strictly necessary cookies — required for core Site functionality, including session management and shopping-cart operation;
• Functional cookies — remember your preferences, such as language and recent products viewed;
• Analytics cookies — help us understand how visitors use the Site so we can improve it;
• Marketing cookies — used by us or our advertising partners to deliver relevant ads on third-party sites and measure their effectiveness.

You can manage cookie preferences through your browser settings or, where applicable, our cookie consent banner. Disabling certain cookies may impair the functionality of the Site.

5. Third-Party Services and Recipients

We share your information with the following categories of third parties, only as necessary to operate our business and provide our services:

• Service providers — payment processors, shipping carriers, fulfillment partners, hosting providers, customer-service platforms, email-delivery services, analytics providers, and marketing platforms, all of which are contractually obligated to handle your information in accordance with this Privacy Policy and applicable law;
• Professional advisors — attorneys, accountants, auditors, and insurers, where reasonably necessary;
• Legal and regulatory authorities — if required by law, court order, subpoena, or other legal process, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others;
• Business transfers — in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of our business, your information may be transferred as part of the transaction;
• With your consent — for any other purpose disclosed at the time of collection or with your express permission.

We do not sell your personal information for monetary consideration. Some sharing of information for cross-context behavioral advertising may, however, be considered a "sale" or "share" under certain U.S. state privacy laws. See Section 9 for your opt-out rights.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, tax, or reporting requirements; to enforce our agreements; to resolve disputes; and to maintain historical research records related to fragrance petitions and archive provenance. Specific retention periods depend on the type of information and the context of its collection. When personal information is no longer needed, we will delete or anonymize it.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, and destruction. These measures include encryption in transit, restricted access to personal data, and regular review of our security practices. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee the absolute security of your information. You are responsible for maintaining the confidentiality of your account credentials.

8. Your Privacy Rights

Subject to applicable law, you may have the following rights regarding your personal information:

• Right to access — request a copy of the personal information we hold about you;
• Right to correct — request correction of inaccurate or incomplete information;
• Right to delete — request deletion of your personal information, subject to certain exceptions;
• Right to restrict or object — request that we limit or stop certain processing activities;
• Right to data portability — receive your information in a structured, commonly used, machine-readable format;
• Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing;
• Right to lodge a complaint — with a data-protection authority in your jurisdiction.

To exercise any of these rights, please contact us at support@fragrance-revival.com. We may need to verify your identity before responding. We will respond within the time frames required by applicable law.

9. California Privacy Rights (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act, provides you with the following rights:

• The right to know what categories and specific pieces of personal information we have collected, used, disclosed, and sold or shared about you;
• The right to request deletion of your personal information, subject to certain exceptions;
• The right to correct inaccurate personal information;
• The right to opt out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising;
• The right to limit the use of sensitive personal information to certain permitted purposes;
• The right to non-discrimination for exercising any of these rights.

To exercise these rights, contact us at support@fragrance-revival.com with the subject line "California Privacy Request." You may also designate an authorized agent to make a request on your behalf, subject to verification.

10. International Data Transfers

Fragrance Revival is based in the United States, and the personal information we collect is processed in the United States and may be transferred to, stored in, or accessed from other countries, including countries that may not provide the same level of data protection as your country of residence. Where required by law, we use appropriate safeguards, such as Standard Contractual Clauses, to protect your information during such transfers.

11. Marketing Communications

With your consent (where required), we may send you marketing emails about new releases, archive additions, journal entries, and special offers. You may opt out at any time by clicking the "unsubscribe" link in any marketing email or by contacting us directly. Even after opting out of marketing emails, we may continue to send you transactional and account-related communications.

12. Children's Privacy

Our Site and products are not directed to individuals under the age of eighteen (18), and we do not knowingly collect personal information from children. If we learn that we have collected personal information from a child without verified parental consent, we will delete that information promptly. Parents or guardians who believe their child has provided personal information to us may contact us at support@fragrance-revival.com.

13. Do Not Track Signals

Some browsers offer a "Do Not Track" ("DNT") signal. There is currently no industry consensus on how to interpret DNT signals, and we do not currently respond to them. We treat your privacy preferences in accordance with the rights described in this Privacy Policy and applicable law.

14. Third-Party Links

The Site may contain links to third-party websites, services, and resources that are not operated by us. We are not responsible for the privacy practices of these third parties, and we encourage you to review their privacy policies before providing them with any personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The "Effective Date" above will reflect the date of the most recent revision. Material changes will be communicated to you through the Site or by email where appropriate. Your continued use of the Site after the updated policy is posted constitutes your acceptance of the changes.

16. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Fragrance Revival
Attn: Privacy
Email: support@fragrance-revival.com